Jan 12, 2022
We rarely associate"productivity" with "storytelling." But content creation is the biggest challenge of online marketing. Storytelling helps you create more effective marketing content more quickly.
Learn how storytelling helps small business marketing (especially for solopreneurs) with creating content, branding, and targeting, with examples and how-tos. You'll see why we no longer think of storytelling as right-brained and productivity as left-brained: they work together to support your marketing strategy.
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More about branding with archetypes: http://cathygoodwin.com/arch
Book on Amazon kindle:
And my course on branding with stories -