Feb 8, 2021
A lot of small business owners hire some form of mentors or
coaches. (Actually, top business leaders have always done this -
they just call them "consultants.") The best mentor will bring out
the best in you ... the worst have the potential to kill your
This episode suggests you pay attention to your...
Feb 6, 2021
"What's your story?" As an entrepreneur, you respond with your core story - the gateway to online marketing, source of your marketing message, and inspiration for copywriting.
Introducing the 2 parts of your core story. To differentiate your business, consider positioning against the element that's most commonly...
Feb 2, 2021
When someone asks, "How did you get started?" it's tempting to begin at the beginning. The truth is...your origin story doesn't just satisfy curiosity.
The way you tell your "How I Got Started" story influences your "How I Will Reach Success" story.
Did you get started because a lot of people saw your talent and wanted...