Feb 27, 2025

Solopreneurs often get advised to show their real selves--to come out from behind the website and reveal who they really are. And one way to do this is to tell stories.

What's wrong with this advice?

First of all, "Just tell a story" means, "Curate a good story portfolio." A story may represent your self...but you have...

Feb 20, 2025

When you tell stories, do you ever think, "That's all well and good for life coaches with personal stories. But I'm a technical person who wants to help people discover new ways of thinking about their actions.

Talking about finance seems to call for discussions of numbers, trends and charts with percentages in three...

Feb 14, 2025

Oh no...the New Year begins with two tasks a lot of us dread: planning and taxes. I can't do much about taxes, but this episode is all about making planning more realistic and more fun.

Most people make plans and schedules with their left brains. So you get cold, analytical plans...or even worse, daydreams about...

Feb 11, 2025

What kind of stories can you tell to explain complex or unusual concepts? What metaphors? 

This podcast gives just one example: How do you explain web development, especially the role of designers and copywriters? One way is to use a football metaphor. Each player on a team has a role to play. The copywriter is the...