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Feb 1, 2024

If you’re a service based solopreneur, entrepreneur or independent professional, your brand is YOU. Your About Page will be critical to your online success.

And yet, if you’re like most business owners, you’ll tell me the About Page is the most difficult page to write for your website. 

That’s because most...

Dec 14, 2023

“Should I tell this story? I don’t feel comfortable sharing.”


“I *really* feel I should tell this story, even if it makes me uncomfortable."  

If you’re like many of my clients, these questions arise when you’re wondering about sharing a story, especially a personal story. You feel deeply about the topic...

Dec 6, 2023

One of the biggest challenges for a business owner is getting seen as a credible expert in your field…even a thought leader in your industry.

Last episode we focused on being seen as an expert. However, not everyone will promote expertise the same way. 

If you’re a Role Model, you want to continue to tell stories...

Aug 17, 2023





Stories, by definition, evoke emotions. Strong stories encourage your audience to see themselves in your story. 

But what does your audience experience when you share a story about your own struggles? 

Maybe you want them to get the message, “I’ve been there.”

Maybe you offer a service to clients who seek...

Jul 28, 2023

Here's something I see often. You're trying to explain a service to your clients. They don't get it. tell them more about you. Your "why." Your origin story.

And you tell them more about your process. What are the steps. What's the intake process.

And they're still not clear on your offer.

our solutions may not...