Dec 21, 2023
Many service-based entrepreneurs tell me, “My services seem so ordinary! I want to create a sense of excitement among potential clients.”
It’s how lots of small business owners (including me) begin looking at their websites and sales letters.
That doesn’t mean inventing wild stories or digging into your...
Dec 14, 2023
“Should I tell this story? I don’t feel comfortable sharing.”
Or
“I *really* feel I should tell this story, even if it makes me uncomfortable."
If you’re like many of my clients, these questions arise when you’re wondering about sharing a story, especially a personal story. You feel deeply about the topic...
Dec 6, 2023
One of the biggest challenges for a business owner is getting seen as a credible expert in your field…even a thought leader in your industry.
Last episode we focused on being seen as an expert. However, not everyone will promote expertise the same way.
If you’re a Role Model, you want to continue to tell stories...